Etsy Marketing Specialist - Bangka Belitung

Join Island Craft Collective, a thriving e-commerce brand specializing in handmade and vintage goods on Etsy. We’re seeking a creative and data-driven Etsy Marketing Specialist to elevate our online presence, drive sales, and expand our global customer base from Bangka Belitung. In this role, you’ll work closely with our team to develop and implement marketing strategies that leverage Etsy’s platform to showcase our unique products and connect with passionate buyers worldwide.

Island Craft Collective is more than just a business; it’s a community of artisans and creatives dedicated to preserving traditional crafts and promoting sustainable living. Based in the beautiful islands of Bangka Belitung, we take pride in our local roots and unique cultural heritage. As an Etsy Marketing Specialist, you’ll have the opportunity to work in a dynamic and innovative environment, where your ideas and data-driven approach can make a real impact.

Every day, you’ll dive into Etsy’s analytics tools, such as Etsy Ads Manager and Google Analytics, to track performance, identify trends, and refine our marketing strategies. You’ll also collaborate with our design team to create compelling listings, optimize product images, and develop engaging content that tells the story of our handmade treasures. Whether you’re brainstorming new campaigns, analyzing customer behavior, or working on seasonal promotions, you’ll play a crucial role in growing our brand and reaching new heights.

📋 Tanggung Jawab Pekerjaan

• Develop and implement Etsy marketing strategies to drive traffic, engagement, and sales.
• Create and optimize product listings, including high-quality images, compelling descriptions, and effective tags.
• Manage Etsy Ads campaigns, including keyword research, bid management, and performance analysis.
• Analyze Etsy and Google Analytics data to track campaign performance, identify trends, and make data-driven decisions.
• Collaborate with the design team to create visually appealing graphics and promotional materials.
• Stay up-to-date with Etsy trends, best practices, and algorithm changes to ensure our marketing efforts are effective.
• Work with the sales team to identify high-potential products and develop targeted marketing campaigns.
• Monitor and respond to customer reviews and feedback to maintain a positive brand image.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business, or a related field.
• 2-4 years of experience in e-commerce marketing, with a focus on Etsy.
• Proven experience with Etsy Ads Manager, Google Analytics, and other marketing analytics tools.
• Strong understanding of digital marketing principles, including SEO, content marketing, and social media marketing.
• Excellent communication and collaboration skills, with the ability to work well in a team.
• Creative thinker with a passion for handmade and vintage goods.
• Familiarity with graphic design tools, such as Canva or Adobe Creative Suite, is a plus.
• Fluent in English, both written and spoken.

🛠️ Keahlian

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